The site's slow speed can deter people when they try to access the content on your page. Inevitably, slow site speed will cost you your hard-earned SEO traffic. Investing your time and effort in attracting traffic from the SERPs is useless if the page takes too long to load. When users access your site through a search engine and find a 404 error, they leave a terrible impression percent.
A low text-HTML ratio indicates deep-seated problems in your website's technical SEO, considering that Google also uses this metric to check the relevance of a web page. The optimal length of the meta title is 50 to 60 characters, depending on the width of the characters (Google shows titles of about 600 pixels). The optimal length of a meta description is 50-160 characters. Although meta descriptions don't directly affect SEO, they do affect CTR and, in turn, rankings.
In other words, meta descriptions could affect SEO indirectly. A URL, or the Uniform Resource Locator, is a web address that specifies the location of a web page on the Internet. Regarding the character limit, URLs should ideally be less than 2083 characters or 512 pixels to prevent Google from truncating or displaying them correctly in all browsers. Placing redirects could result in a loss of traffic and SEO value.
If your redirects provide little or no value, you should consider removing them. Many 301 redirects accumulate over time and often don't produce the SEO value they had before. Ultimately, this will increase load time and bounce rate. That's probably one of the reasons why 90.63% of pages don't receive traffic from Google, according to our study.
KD is an SEO metric that estimates how difficult it is to rank on the first page of Google for a given keyword. It is measured on a scale from 0 to 100, the latter being the most difficult to position. This reduces the number of pages to about 16,000 of the best—the longer and more specific the keywords, the better your chances of ranking for this one keyword.
Of course, this also means that the search volume for this keyword is lower. But you can compensate for this by optimizing many pages on your site for different long-tail keywords. Over time, your site will gain more traffic with all of these keywords combined than if you optimized it for a primary keyword, for which your page will never rank on the first page of Google. I think the problem I constantly have is positioning the wrong keywords. My blog is still relatively new, and I just checked out some SEO tools and the keywords I keep looking for have a very high search difficulty.
Now I know where the problem comes from. This is one of the most common mistakes to avoid in SEO, as sites often find that the pages they want to index are not indexed, even though Google knows it. A typical SEO mistake to avoid is that your site's navigation is confusing, interrupted, or even lacking.