Optimizing aspects such as site load times and mobile compatibility helps ensure that your site is considered useful, clear, and secure. Some examples of technical SEO strategies are optimizing your site's loading speed, improving its compatibility with mobile devices, creating a consistent organization and site architecture, etc. An SEO marketing strategy is a plan to optimize your site for search engine optimization. Creating, implementing and maintaining an SEO strategy can help your company improve its search rankings, organic traffic, and even organic conversions. Learn how we increased traffic by more than 40% and conversions by more than 100% for an e-commerce client.
Read the case study But one of the main visual elements of a site is white space. White space is simply the space on a page that doesn't take up text, images, or other visual elements. Imagine the difference between a page completely filled with text and a page divided into small notes and paragraphs. In their informational pieces, they make sure to divide the text into small sections.
With headings, images, and white space inserted between paragraphs, it makes things look much less cluttered, making it easier to read and making users more satisfied. Did you know that 83% of users expect pages to load in three seconds or less? If your site doesn't meet these expectations, many users will leave your site, telling Google that it's not useful to them and causing it to rank lower. Since more than 50% of all Internet traffic comes from mobile devices, it's no surprise that Google's algorithms give priority to mobile-optimized websites. Without mobile optimization, not only will mobile users not stay on your site, but Google will penalize you in rankings.
With more than 25 years of experience, we know what it takes to get your site to appear in Google search results. Use our free tool to calculate your score in less than 60 seconds. When you're creating your SEO marketing strategy, you'll want to make sure that local SEO is on the list. If you need help creating an SEO marketing strategy that works for your business, look no further: WebFX is what you're looking for. An example of a good SEO strategy uses all four types of SEO techniques (own, external, technical and local) to improve a website and make it rise on search engine results pages (SERP).
You can use keyword research tools, such as Buzzsumo or KeywordsFX, to help you find keywords that are relevant to your SEO strategy. When browsing SEO content sites, you may have read about topics such as keyword integration or optimization for mobile devices, but without context, those phrases may not have given you a clear idea of how to target your SEO marketing. But what does an SEO strategy look like in practice? Let's explore how companies use SEO strategies in the wild. Your analyses will provide you with valuable information about your SEO strategy and how you can improve your plan for better results.
To prevent this from happening, you should incorporate improving your site's load time into your SEO strategy. When making your checklist of SEO strategies, make sure to include extensive keyword research in your to-do list. A solid SEO marketing strategy will help you generate more traffic, leads, and revenue for your business. Creating quality is essential for obtaining and maintaining the best rankings, and it's a crucial component of your SEO marketing strategy.
In addition to an easy-to-use design, you should also include responsive design in your SEO marketing strategy. Planhat, a software-as-a-service company with a platform for clients, designed an SEO strategy that aligns fine with this Google update.